Most SEO budgets die fixing the wrong things in the wrong order. Content gets written for pages Google cannot crawl. Links get built to URLs that redirect three times. The audit exists to stop that: it establishes what is actually wrong, what each problem costs you, and the exact order to fix things in.
We crawl your site the way Google does and compare what exists against what Google has actually indexed, page by page. The gap between those two lists is usually the first surprise.
Redirect chains, orphan pages, parameter noise, template depth. We map how link equity flows and where the crawler wastes its visit.
Core Web Vitals from field data where it exists, lab data where it does not, attributed to the templates that cause them rather than reported as one mystery number.
What rich results and AI-engine visibility your pages qualify for, what the current markup earns, and the exact schema to add.
Findings become scores through a fixed rubric, the roadmap gets ordered by impact against effort, and an internal reviewer paid to reject drafts tries to break the report before you see it.
It is for sites with real traffic or real ambitions: you are about to invest in content or links and want the foundation verified first, rankings slipped and nobody can say why, or a developer keeps saying "SEO is fine" and you want evidence either way.
It is not for you if the site is brand new with ten pages and no history, run the checks in our free learn guides first and spend this budget on the Growth Plan instead, which includes a condensed version of this audit plus the 12-month strategy around it.
Within a business day, asking only for your URL confirmation and optional Search Console read access. No forms, no calls.
Crawl, measurement and analysis run on our evidence-first system. Progress is visible in your dashboard.
The adversarial review. If the draft fails, you never know; you receive the version that survived.
The report lands in your dashboard. Approve it, or request changes; one revision round is included.
| Alternative | Typical cost | What you actually get |
|---|---|---|
| Agency audit behind a discovery call | $3,000 to $10,000 | Similar depth, three weeks slower, price revealed last |
| A $150 marketplace gig | $150 | A tool export as PDF; see the honest comparison |
| DIY with a crawler subscription | $100 to $250/mo | The data without the judgment; findings still need interpreting and ordering |
Agency audits typically run $3,000 to $10,000. Ours is $1,050 flat, in 5 business days, one revision round included, price public before you ever talk to anyone.
No. The audit runs on your public site, plus a read-only Search Console view if you choose to share it. Nothing installed, no passwords.
A senior specialist on an evidence-first production system, then an adversarial internal reviewer who recomputes scores and re-checks claims before release. You are paying for judgment and the gate.
Every finding carries its evidence: the URL, the measurement, the source. Disagreements resolve against the data, and if we are wrong, the revision round exists precisely for that.
No. Tools collect part of the evidence. Humans decide what matters, what it costs you, and what order to fix it in. Findings that cannot be reproduced do not ship.
The roadmap names the follow-on work honestly: sometimes on-page fixes, sometimes a developer sprint you run yourself. If nothing else is needed, the report says so.